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Soft Lenses





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A Clear View of Multifocal Contact Lens Optics  11/15/2014

Many patients abandon contact lenses at the onset of presbyopia due to the reduced quality of vision. Here's how to achieve the best vision possible and keep them wearing contact lenses.
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Change is Good: Encouraging the Switch to Multifocals  11/15/2014

Presbyopes can be apprehensive about moving to multifocal contact lenses. How should you address their concerns?
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Digital World, Ocular Fatigue  11/15/2014

Electronic device use is growing exponentially. Are you taking this into account when discussing contact lenses?
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No Patient Left Behind  11/15/2014

With a myriad of multifocals at our disposal, just about everyone is a good candidate for presbyopia correction of some kind.
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Sharing is Caring: Delegate Your Contact Lens Fits  11/15/2014

Here's why learning to let go is one secret to a successful practice.
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Should Your Patients Purchase Contact Lenses Elsewhere?  11/15/2014

Watch out for third-party contact lens sellers attempting to gain your patients' business.
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In Brief  10/15/2014

New and noteworthy advances for practicing clinicians.
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Observing Contact Lens Health Week  10/15/2014

The CDC offers a helping hand to eye care practitioners. Let's take it!
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Treating Dry Eye—With Contacts  10/15/2014

Commonly discouraged in cases of eye irritation, contact lenses can sometimes provide relief to patients with ocular surface disease.
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What's 'Bugging' Us About Contact Lens Solutions  10/15/2014

Could FDA contact lens solution testing procedures introduced earlier this year help curb future Acanthamoeba outbreaks?
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In Brief  9/15/2014

Here is a snapshot of what is happening in the industry.
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Blepharo-Induced OSD: No Match for Scleral Lenses  9/15/2014

Real-life cases offer proof that this modality can relieve symptoms of ocular dryness.
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Color Me Impressed  9/15/2014

Reignite your contact lens practice by offering a new way to improve patients' appearance and you'll motivate them to stay with lens wear.
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Relieving the Fear for Those Who Can't See Near  6/15/2014

A number of barriers can prevent presbyopes from experiencing comfortable lens wear. Fortunately, some new lens options may be able to change that.
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Can't We All Just Get Along?  5/15/2014

Understanding who your real competitors are—and perhaps even working in cooperation with them—will dramatically improve your contact lens practice.
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Surveyor of the Surface  5/15/2014

Corneal topographers are great diagnostic tools for contact lens specialists—if you know how to use them. Here are several key points.
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Daily Disposal: It's a Wonderful Life  3/15/2014

Want to keep DD patients from going back to their old lens modality? Let them do it - so they can see what they would be missing.
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A Breath of Fresh Air  1/15/2014

A fresh look at the oxygen transmissibility of silicone hydrogels.
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Get the Word Out  11/15/2013

Strategically market contact lenses to foster growth in your business.

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Multifocals for Nearsightedness  11/15/2013

Soft multifocal lenses are being used to correct for myopia.
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Soft Lenses for Irregular Corneas: Yes, We Can!  4/14/2013

For patients with high levels of astigmatism and keratoconus, the go-to GP lenses may not always solve the problem. Here are three soft lens options to consider.
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Carpe Diem: Why the Time is Right For Daily Disposables  3/14/2013

Clinical observations and scientific data lead this optometrist to believe it’s well over time to seize the opportunity that daily lens replacement offers.


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In the News  3/14/2013

Here is a snapshot of what is happening in the industry.
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In the News  11/9/2012

Here is a snapshot of what is happening in the industry.
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